For What
It’s Worth was initiated in 1997 as a monthly
publication of Brounes & Associates, a business
consulting firm located in Houston, Texas.
Initially, it was intended as a marketing piece that
shared some of Ron Brounes’ (that’s me) personal
life observations with (an often nonsensical) segue
into general business advice for clients and
prospects. It was well received by its recipients
(who always seemed more enthusiastic about the
“keen” observations than the “practical” advice).
As time
passed, my mindless rants and ramblings about
sports, politics, dating, and life in general became
far more prevalent in these pieces. Typically they were
sarcastic and humorous in tone (subject to debate),
though I occasionally took on some of the more
serious topics of the day. In addition to a
business newsletter, they began to serve as a way to
stay in touch with my friends, family, business
associates, ex-classmates, and any other knucklehead
(you know who you are) who found their way onto the
mailing list. In reality,
For What It’s Worth
was a blog before there were blogs (though I’m still
not entirely sure what a blog even is).
Today, the
pieces are distributed far less frequently, much to
the chagrin of those loyal readers (thanks, Mom),
though more newsletters are planned for the near
future. This web site will serve to consolidate all
of the past and future issues in one place so that
interested parties can review their favorites and
maybe even learn a little something in the process
(not very likely). So enjoy and
feel free to share feedback, comments, or
suggestions for future issues.
And if you prefer some more "substantive"
(matter of opinion) writings, check out some
past business articles I've composed for the
financial press through the years (click
here).